Kendall Jenner on National Tequila Day

When you think of the Kardashian-Jenner clan, a few things probably come to mind – runway-worthy style, glam selfies, and, of course, their business savvy. But did you know that the one and only Kendall Jenner has expanded her empire into the world of tequila? That’s right, the supermodel has her very own tequila brand, 818, and to celebrate National Tequila Day, she’s teaming up with Uber Eats to bring her signature cocktails straight to your door.

Let’s dive in and uncork all the juicy details about Kendall’s tequila takeover.

Kendall the Entrepreneur

Kendall Jenner is no stranger to the spotlight. As one of the world’s highest-paid models, she’s graced the covers of Vogue, Harper’s Bazaar, and every other major fashion magazine. But in recent years, the 818 area code native has proven she’s got business brains to match her runway prowess.

In 2021, Kendall launched her very own tequila brand, simply called 818. The name is a nod to the area code of her hometown, Calabasas, California – the same affluent Los Angeles suburb where the Kardashian-Jenner clan rose to fame. 818 Tequila is Kendall’s passion project, and she’s been hands-on in every step of the process, from the sourcing of the agave to the bottle design.

“I’ve been a huge tequila fan for a long time and I wanted to create a brand that would genuinely celebrate that,” Kendall has said about her tequila venture. “I started 818 to create the best-tasting tequila. One that we can all feel good about and enjoy.”

Tequila and Tradition

Of course, Kendall’s 818 Tequila isn’t the only celeb-backed spirit on the market. In recent years, we’ve seen a surge of famous faces dipping their toes into the liquor industry, from Ryan Reynolds’ Aviation Gin to the Jonas Brothers’ Tasty Candy Tequila. But Kendall’s approach is a bit different.

818 Tequila is all about honoring the rich history and tradition of tequila-making in Mexico. The brand sources its agave from the Highlands of Jalisco, the prime tequila-producing region, and the tequila is distilled and bottled in small batches to ensure quality. Kendall has been vocal about her respect for tequila’s cultural significance, making it clear that 818 is about more than just slapping a celebrity name on a bottle.

“Tequila is such an important part of Mexican culture,” Kendall has said. “I wanted to create a brand that pays homage to that heritage, while also being something that my friends and I genuinely want to drink.”

Shaking Up National Tequila Day

And speaking of drinking, what better time to enjoy Kendall’s tequila creations than on National Tequila Day? Celebrated annually on July 24th, this spirited holiday is the perfect opportunity to raise a glass (or a cocktail shaker) to the beloved Mexican spirit.

To mark the occasion, Kendall is teaming up with Uber Eats to bring her signature 818 Tequila cocktails straight to your doorstep. From July 24th to July 31st, Uber Eats users in select markets can order Kendall’s custom-crafted cocktails, like a refreshing Paloma with grapefruit soda or a zesty Margarita with fresh lime juice.

It’s the ultimate in convenience and celebrity-approved indulgence. Imagine sipping on a Kendall-approved cocktail, without having to lift a finger (except to tap ‘order’ on your phone, of course).

The Perfect Pairing: Tequila and Tech

This Uber Eats collaboration is a match made in heaven for tequila and tech-loving fans. Not only does it make it easier than ever to enjoy premium tequila cocktails at home, but it also taps into the growing trend of celebrities leveraging their influence to create unique, memorable experiences for their followers.

After all, Kendall Jenner is no stranger to the power of digital platforms. With over 217 million Instagram followers, she’s a social media juggernaut, using her platforms to showcase her modeling work, her family’s famous antics, and now, her passion for premium tequila.

By partnering with a tech-forward delivery service like Uber Eats, Kendall is able to bring that same level of accessibility and instant gratification to her 818 Tequila brand. It’s a savvy move that allows her to further cement her status as a true tastemaker and entrepreneur.

So, whether you’re a die-hard Kendall fan, a tequila connoisseur, or simply someone who appreciates the convenience of on-demand cocktails, this National Tequila Day collab is definitely worth raising a glass to.

Cheers to Kendall, Cheers to Tequila

At the end of the day, Kendall Jenner’s foray into the tequila industry is a testament to her multi-faceted talents and her savvy business acumen. She’s taken a beloved Mexican spirit and put her own unique spin on it, all while paying homage to the rich history and tradition of tequila-making.

And with her Uber Eats partnership for National Tequila Day, she’s making it easier than ever for her fans to get a taste of her 818 Tequila creations. So, what are you waiting for? Grab your phone, open the Uber Eats app, and get ready to sip on a Kendall-approved cocktail. Tequila has never been so celebri-tea-approved.

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