Top Hair Trends to Look Out For in 2024

As we find ourselves in a new month, it’s the perfect time to refresh your signature look. Over the past year, TikTok users have sparked a multitude of hair trends, ranging from trendy buns inspired by Sophie Richie to ’70s-style fringe curtain bangs. Looking ahead to 2024, there are numerous hair trends to keep an eye out for, and we have compiled a guide featuring six of the best ones to help you create your new signature style.

To identify the top six hair trends of 2024, we have closely followed product releases, observed the runways and red carpets, and consulted with seven knowledgeable hair stylists and experts who are well-versed in the world of salon chairs. Whether you are a fan of bold and maximalist styles or prefer a more minimalist approach, there is sure to be a trend that resonates with you. Who knows? Perhaps you may even consider adding volume to your hair with extensions or experimenting with bleaching. As always, the possibilities are endless.

Volume, Volume, Volume

“With the mob wife aesthetic continuing to be popular, I think voluminous styles will stay a huge trend for 2024. I see big bouncy blowouts and intentionally messy updos continuing to be popular this year,” says Laura Polko, a celebrity hairstylist based in Los Angeles. If 2023 was about tight, slicked-back buns, 2024 is the year of letting it all loose. Justine Marjan, a celebrity hairstylist based in Los Angeles, also predicts “layered cuts with lots of volume. We see many more bouncy blowouts and naturally looking voluminous curls that need a soft layered cut to support the added texture and root lift.” If you have fine hair that resists teasing, Marjan recommends extensions like the ones from Great Lengths to add some fullness. Just make sure to lock in any voluminous style with plenty of hairspray to keep it all in place.

John Frieda Frizz Ease Moisture Barrier Firm Hold Hair Spray

Now 21% Off

$7 at Target

Kenra Professional Volume Spray 25

$21 at Ulta Beauty

Dyson Airwrap Multi-Styler

$600 at Ulta Beauty

Au Naturale

If you’re tired of regular salon visits and your hair is begging for a break, this is set to be your year. According to Cody Renegar, a celebrity hairstylist who splits his time between Los Angeles, Washington, D.C., and Arkansas, the coming months will be all about falling in love with the hair color and texture your mama gave you. “Au naturale, classic looks, but with a personal edge, will be trending in 2024. I see people returning to their roots—pun intended. People are really leaning into the low-maintenance thing right now,” he says. So whether you’re letting your roots grow in or learning to work with your curly hair, you can trust that you’re right on trend. “I’m seeing more and more wanting to embrace their natural texture. If you have a great haircut, all you need is a little product to assist—whether to de-frizz or encourage curls—and you should be able to have a beautiful air-dry,” Kelly Macedo, a stylist and the owner of Interior Hair in Los Angeles, explains.

John Frieda Frizz Ease Daily Nourishment Leave-in Conditioner

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$9 at Amazon

OLAPLEX No.7 Bonding Oil

$28 at Ulta Beauty

Bumble and bumble Surf Spray

$29 at Ulta Beauty

Rebel Pixie

Harry Josh, a celebrity hairstylist and the creator of Harry Josh Pro Tools, says, “I see a big, rebellious cut, like the one Florence Pugh is known for, becoming popular in the coming months. We are seeing a lot of short, dramatic haircuts replacing the long, wavy look that we have ruled the media for the last 10 years.” Chopping your hair is an easy—albeit dramatic—way to switch up your vibe in a flash, and it might be time for those wanting to make a bold change to finally take that step. Amy Abramite, a stylist and the creative director at Maxine Salon in Chicago, recommends salon visits for touch-ups every four weeks when sporting this style. “Daily styling is low maintenance—no hot tools required. Push up and off the face with wax for a mussed-up matte finish and hold,” she adds.

Bleach Blonde

Not everyone is into low-maintenance looks. Bleaching your hair is still very much en vogue, as evidenced by celebrities like Beyoncé and Rihanna. And it’s not just platinum blonde hair that’s getting all the love. “Warm colors are also becoming popular. Think honey and golden blondes,” says Renegar. If you try this yourself, be sure to use bond-supporting products that help to reduce and repair damage if or when it happens.

Kerasilk Strengthening Bond Builder

$36 at beautycarechoices.com

Kérastase Blond Absolu Cicanuit Conditioning Hair Serum

$60 at Amazon

Redken Color Extend Blondage Color Depositing Purple Shampoo

$23 at Ulta Beauty

Bob Up

Chin-length bobs have always been stylish (Twiggy’s hair in the 1972 film The Boy Friend immediately comes to mind), and everybody’s catching on. “Maybe it’s because it’s the first of the year, but many clients are coming in wanting a chop to the chin right now. It’s timelessly chic and always in style,” says Macedo. It’s pretty easy to style at home, too; use a touch of heat and a little product, and you’re out the door. Plus, a quick spritz of dry shampoo in the morning keeps it bouncy and fresh in the days following wash day.

ghd Classic Curl Hair Curling Iron ― 1″

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Moroccanoil Hydrating Styling Cream

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IGK First Class Charcoal Detox Dry Shampoo

$29 at Ulta Beauty

Bond Girl

L’Oréal Professionnel and Kerasilk are entering the molecular bond repair game and for good reason, it just works. “Users can see and feel the noticeable improvements in hair strength, texture, and appearance. Thanks to innovation and social media, there’s an increased awareness about hair health and the effects of coloring, thermal styling, and environmental stressors. When paired with the in-salon treatment and at-home care, the results are impressive, as damage and breakage are addressed with this scientific approach,” explains Min Kim, the global ambassador of L’Oréal Professionnel. These formulas don’t just work on the surface of your strands; instead, the amino acids within them repair the inner structure of each hair, effectively reversing damage and leaving you with silkier, healthier hair.